Orange | Orange Silicon Valley
Events, Programs, & Partnerships Intern
March 2022 - February 2023
During my time at OSV, I coordinated the marketing and logistics for webinars and live events, overseeing end-to-end execution from audience outreach to post-event reporting.
I managed and optimized B2B email marketing campaigns, leading over five targeted campaigns that strengthened engagement and brand visibility.
Audience Segments
Industry Media & Analysts
Corporate leaders
Startup founders
Venture capital partners
U.S. tech and innovation ecosystems
Skills & Systems
Adobe Creative Suite
Canva
HubSpot
MailChimp
Marketing Promotions
At Orange Silicon Valley, I led and executed over five targeted email campaigns for a B2B audience, supporting OSV’s outreach within the U.S. tech and innovation ecosystems.
Key Focus Areas:
Designed and distributed email newsletters tailored to startups, venture capital firms, and corporate innovation leaders
Managed and maintained mailing lists of 4,000+ contacts across three key audience segments
Conducted strategic outreach to engage stakeholders across the U.S. technology and venture ecosystems
Created event landing pages to drive registrations and attendance for in-person programs
Tracked and reported key performance metrics, including open rates and click-through rates (CTR) for each campaign
Virtual & Live Events
Decarbonization Challenge
by Orange Silicon Valley
Collaborated with OSV’s sustainability team to organize their first hybrid event, featuring startups and judges from around the world. The event’s jury was presided over by Orange executive Elizabeth Tchoungui.
Coordinated with the production crew to manage virtual startup presentations
Created a landing page to streamline event registration
Conducted interviews with Elizabeth Tchoungui and startup finalists for social media promotion
Hello Wednesday
Virtual Webinars
Event Promotions & Production
Executed event promotions up to 3-4 weeks prior to each show, including invitations, partnership outreach, and social media campaigns
Created visual media assets for webinars and promotions, including replay videos, countdown graphics, and branded intro/outro videos
Participated in and led weekly team meetings with leadership and analysts to align on content and logistics
Coordinated and ran dry-run sessions with internal and external speakers
Managed all media assets, including PowerPoint presentations and videos
Built event registration pages and virtual event rooms
Happy Hour at SXSW
The Eternal Notre-Dame VR Experience
Partnered with the VP of Marketing and Business Development to organize a ‘happy hour’ event in conjunction with SXSW 2022 Tech Conference.
Conducted direct outreach to target attendees to drive engagement
Designed and launched a landing page to manage event registration